Episode summary
Your homepage is the single most important page on your website.
It's usually the most visited page by new and returning users, playing a major role in your website experience.
Yet, deciding what to put on it can be tricky. It's easy to overload with information, replicate content from other pages, and miss your target audience's needs.
In this episode of Demand Decoded, Phil combines research and practical experience to talk through the critical elements that every website needs on its homepage.
By integrating these elements, you can create a homepage that caters to your buyers throughout their journey and maximises high-intent conversions.
Tune in to revamp your website's homepage and provide the best experience for your buyers.