About the project
Robin Radar Systems specialises in developing and manufacturing advanced radar systems. As a long-term partner, we've been working with Robin Radar for numerous years. Firstly, migrating their old website to HubSpot, then working closely with them on HubSpot implementation and inbound demand generation. This work with Robin Radar had a significant positive impact on their business and secured a HubSpot Impact Award.
During a strategic UX audit, we identified opportunities to improve their website, which coincided with Robin's rebrand. This timing presented a perfect opportunity to redesign the website.
We created a new site that reflects their updated brand identity, featuring a dark theme, bold headings, and premium photography. The redesign clearly presents key product information and optimises the conversion path for high-intent buyers, driving pipeline growth and revenue through a seamless, informed decision-making process.
