Demand Decoded - Demand Generation Podcast Hosted by Blend

Is Marketing Undervalued in Your Business?

Written by Dan Stillgoe | Jan 30, 2025 11:44:52 AM

Episode summary

Despite clear data showing marketing's vital role in business growth, many organisations continue to undervalue its impact.

If you're tired of being the last voice heard at the table and facing constant budget cuts, this episode is for you.

We'll explore why businesses undervalue marketing and share practical strategies to shift this perspective in your organisation.