How to use website social proof: strategies and examples that work
Nov 27, 2024
We're thrilled to announce that we've been awarded HubSpot's 2023 Semiannual Impact Award for Product Excellence. Our 5th Impact Award, the achievement affirms our position as a leading HubSpot website agency and reflects the power of inbound demand generation.
The award recognises the impactful website we created for supplier collaboration leader, Supply Pilot. Within a year, the website successfully penetrated a new market, driving strategic and commercial benefits across the business
The Impact Award for Product Excellence recognises an agency's ability to leverage a single HubSpot product to deliver exceptional impact for your customers. HubSpot places particular emphasis on the commercial results that the implementation has had.
The Supply Pilot website is a great example of combining the four pillars of website success – strategy, content, design, and development – to deliver exceptional results. This includes:
As well as these results, the website has had a wide-ranging impact commercially, operationally, and strategically.
If there's one thing we've learned in our 13+ years working with a range of SMEs, it's that an effective website is essential for growth.
In today's buyer-centric landscape, your website is the main source of opportunities. It’s where modern buyers engage in self-service research and make crucial decisions.
So, it's essential to create a website that's discoverable, intuitive to use, and effective at converting high-intent leads. This ensures that buyers can find you, understand what you do, and express their interest, culminating in pipeline and revenue.
At Blend, we approach every website with this mindset, so we're especially proud to be recognised by HubSpot for the effectiveness of our approach.